PATPET - Pet hair trimmer

Background: 
People who use electric hair clippers have dogs and cats as pets at home. Followed by pet hospitals and pet grooming shops. Dog-raising weekends in the United States begin among those aged 26-40, with 22% of American users buying hair clippers online. In the category of pet grooming products in 2022, 15% of people are buying hair clippers. 
Product:
The concept of the product is inspired by mechas, and the style has entered the North American market with an avant-garde, dynamic and tactile style, which is in line with the consumer aesthetics of European and American people.

Project :  PATPET  
Services :Product Strategy | Selling Point Definition | Product Design | CMF Design | Prototype Supervision
Date :2022


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背景:
电推剪的使用人群,家中有饲养宠物狗,猫。其次是宠物医院,宠物美容店。在美国养狗的年龄段在26-40岁占比较高,美国用户在网上购买电推剪占比达22%,2022年宠物美容产品的品类里,有15%的人群在购买电推剪。

产品:
产品的概念灵感来源于机甲,风格以激进,动态,手感饱满的风格进入北美市场,符合欧美人群消费审美

Project :PATPET 
Services :产品策略|卖点定义|产品设计|CMF设计|手板监理
Date :2022


EC-03
Published:

Owner

EC-03

Published: